We are an honesty brand, and that includes this page. Here is exactly what Brimm collects, why, and what we never do. No dark patterns, no buried clauses.
What we collect
- Account details. Your email address and a password. Passwords are never stored in plain text — we store a one-way PBKDF2 hash you cannot reverse.
- The sites you scan. The URLs you submit, the results of those audits, and your score history over time, so you can track changes. These are tied to your account.
- Billing details. If you subscribe, payment is handled entirely by Stripe. We never see or store your card number. We keep a Stripe customer reference and your plan tier.
- Basic technical data. A login token stored in your browser's localStorage so you stay signed in. We do not run advertising trackers.
How we use it
- To run your audits and show your results and history.
- To sign you in and keep your scans private to your account.
- To bill you for a paid plan, if you choose one.
That's it. We do not sell your data, and we do not share it for advertising.
When we audit a site
Brimm fetches the publicly available pages of a URL you submit — the same pages a search crawler or an AI engine would read. We only request public content, the way any browser does. Audit only sites you own or have permission to analyze.
Third parties we rely on
We use a small set of providers, and only for the feature you actually use:
- Stripe — payment processing (paid plans only).
- Google PageSpeed Insights / Search Console — real performance and ranking data, only if you connect them.
- DataForSEO — backlink and competitor data, only on the paid tier that uses it.
- Anthropic (Claude) — the entity/citability analysis, only when that feature is run. We send the page's public text, not your account data.
Your choices
- You can request a copy of your data or its deletion at any time — email us below.
- You can delete your account, which removes your scans and history.
- You can cancel a paid plan at any time through the Stripe billing portal.
Contact
Questions, data requests, or deletion: [email protected].